Choosing a wig can feel like a lot—but you don’t have to figure it out alone. This guide will walk you through the key steps, so you feel clear, supported, and confident in finding the piece that’s right for you.

Take your time—no pressure needed
When you're in the thick of hair loss—or just excited to find a solution—it’s easy to feel rushed. But this isn’t something to speed through. Explore your options, ask questions, and trust yourself to choose what feels right.

Popups: proceed with caution
Some popup events require travel, a fee, or a purchase commitment. Unless you’re guaranteed one-on-one guidance, it might not be worth the effort. If it’s local, free, and personal—go for it.

Always ask questions
If something sounds too good to be true, it probably is. Ask the things that matter most:

• Where is the hair sourced from?
• How long is the wig expected to last?

Wigs made with less processed hair tend to last longer, so it’s important to know exactly what you’re getting.

See the hair’s natural texture
Ask to see the wig washed and air-dried, not just styled. A sleek blowout can hide a lot—natural texture tells the truth.

Check the color in natural light
Indoor lighting can completely change how a wig looks. Step outside and make sure the color works with your skin tone in daylight.

Know what customization is included
Every head is different, and the right customizations make a wig feel truly yours. Ask:

• Is lace front customization included?
• Will they adjust the cap to fit your head?
• How long do you have for follow-up tweaks?
• Who covers shipping for alterations?

Understand the warranty
Get the details in writing:

• What does it cover?
• How long does it last?
• Will you receive paperwork or a dated receipt?

Ask about post-purchase support
Support shouldn’t end at checkout. Find out:

• What happens if you need more adjustments?
• How often can you send the wig back
• Who pays for any additional changes?
• Will someone be available to answer your questions over time?

Read the return policy carefully
Return policies vary, so be sure to ask:

• Are returns accepted, and under what conditions?
• Is there a time limit?
• Does the wig need to be uncut or unworn?
• Who covers return shipping?

Understand the cutting process
Ask how many times you can return for cut adjustments. Come prepared with a clear vision—and reference photos to help your stylist get it just right.

Manage expectations
Your wig won’t be an exact copy of your natural hair—and that’s okay. It will look beautiful, natural, and undetectable. Give yourself time to adjust, especially the first time you wear it out.

Care is everything
How long your wig lasts depends on three things: hair quality, how often you wear it, and how you care for it. Avoid harsh products, minimize heat, and stick to a consistent routine. A little care goes a long way.

You’ve got this
With the right information—and a little support—you can feel great about your decision. And if you ever need help, we’re always here.